The example I will be using is J. Cole - She Knows ft. Amber Coffman, Cults. The music video itself shows a clear narrative which is unusual in this style of music. The shots used in the music video are well taken as well as showing a variety of different shots. Shots used include close ups, over the shoulder shots and two shots as well as an establishing shot used at the begging of the music video. The music video doesn't not conform to the usual Hip Hop/Rap music video which is usually simplistic in its nature as well as will often just feature . The music video also follows a strong narrative of a young boy enjoying his youth who stumbles upon his mother cheating on his father. As a result of this he takes his frustration on his close friend.
As a group we have looked at the music video as possible inspiration for a narrative style music video. We thought that the selection of shots were interesting and also that its is shot in a way where the video looks like a scene from a film.
My second example of a Hip Hop/Rap Music video is Kid Cudi- Day 'N' Nite. I have chose to analyse this as we have talked about this song a lot and are contemplating whether or not we should do a music video for this song. The music features a combination of filmed as well as animations and drawings to make the video more visually appealing. The music video is very simple and bland however with the implemented animations and drawings it makes the video more interesting. The music video features a lot of close ups as the faces of the people are defaced and turned into something else using the animations.
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